Our goal is to maximize your online ROI. Quality web traffic and an extended internet reach allows your business to increase customer conversion rates, leading to higher revenues, and a better bottom line.
Online Marketing from 0-60 in 2.0
Maximize your Online Presence with online marketing programs custom designed to improve your bottom line. Business growth is on the net. We can help you build an online image that both supports and expands your current growth model.
Online Brand Conceptualization
Online marketing puts your brand in high gear. With a thorough online business analysis, SEO strategy, analytical plan, and the ability to create synergy between your business website and your social networking pages, Trende can help you establish a bold, branded, online image that supports and serves your business goals.
Branding has always been an important part of traditional marketing. A brand is most often established through continuity. Logos, graphic art, print marketing, video production, and other types of media work together to create a synergistic flow that impresses a brand in the consumer's mind. The digital marketplace incorporates some of these very same time-tested, traditional marketing techniques. Yet a new level of interactivity and functionality are demanded by consumers using the web every day to research businesses, select service providers, shop online and much, much more.
From graphic art to the online image, Trend e Charleston can show you how to solidify your brand across multiple platforms.
Social Networks
Just a few years ago, social networking was hardly relevant in the business community. But now, online social media marketing is one of the best and most effective methods in customer reach available. Embraced by many business, networks like, Linkedin, FaceBook, YouTube, Twitter, Flickr and many others, make it easy to connect with, and attract, groups of people whose primary interests may be the services or products your business offers.
Social networking sites were created primarily for sharing information, ideas, photographs, art, and other common interests among individuals, but are now being utilized en mass by in the business world for much the same purpose - as a mechanism for constant interaction with a company's customer base. As social networks have evolved, we find companies refining their customer approach as they assess real-time market values, the consumer's online experience, and customer expectations.
We can help you navigate the social networking world and create a lasting presence so that you remain at the forefront of shifting market values as they occur in real-time.
SEO
Search Engine Optimization is essential to create an online marketing plan that works out on the world wide web. SEO is the process of researching the popularity of key terms relevant to a particular website that allow millions of people searching the internet to find the site. Proper keyword use in content, registrations, linking and much more go into the process of SEO. It is both a science and art, based on search engine algorithms...and always a moving target. The term is also thrown around, quite possibly, a little too liberally, with little mention of the fact that if SEO methodology is misapplied, the results can actually be negative for a website's rank. We study SEO techniques, and the ever-changing search engine ranking puzzle.
No web design firm can ever promise that they will push you to page one on a particular search engine. But Trende can, and will, use its SEO experience to get you as close as possible, ethically, and we've got proven results.
LINK BUILDING TECHNIQUES
One of the most important pieces of building a great, functional website is...content, content, content! Rich, informative, updated information not only increases traffic, but keeps the public interested. Secondary to outstanding content, stand great links. Responsible link building ensures related, credible websites share an association with one another. Essentially, linking is similar to referring a contact to a business associate, knowing they will do the same for you. Linking is in the interest of both site's online promotions to a given target audience. However, finding authoritative sites to link with takes strategy, time, and a bit of patience.
Discovering valuable and appropriate linking opportunities, then negotiating reciprocating links is a serious business in and of itself, and there are a variety of methods used to optimize link building. Trende can handle the research and organization of associate linking on your behalf. We can help you establish quality links, and increase your oppunities to get noticed on the world wide web
VIDEO
Video Internet Marketing is one of the fastest growing trends we've seen in 2009, and it's expected to increase well into 2010. As the internet has evolved, video has become a leader in an age where "viral" is all the buzz. Every business needs exposure and video growth now incorporates millions of viewers every day. Online video has finally transcended the intrusive advertising blocks in sidebars and pop-up content. They are now incorporated to interact with target audiences, entertain, inform and build trust. Video can help bring static sites to life as well. Essentially, businesses of all types will want to consider adding video to stay competitive and achieve their online marketing goals.
SEARCH ENGINE MARKETING
Along with our premiere Search Engine Optimization services, we also offer Search Engine Marketing for sponsored advertising on top search engines like Google, Yahoo, and Windows Live Search (formerly MSN Search).
SITE MANAGEMENT
Our site management services may include ongoing web hosting, hands-on management, communication systems setup, and website service and support. Once your website is designed and launched, you can feel comfortable knowing that Trend e is working on the back end to ensure smooth service through our detailed Monthly Service Agreements. Maintenance Agreements are packaged according to the our client's need, and commensurate upon the type of site developed on their behalf. This is not a complete list, but here are some of the services we perform for our clients: